How to rank higher in our search results

How is the search ranking decided?

There are a number of attributes that go into where a care home appears in our search ranking.

1.  Most importantly it is your review score.  By working to get as many good quality reviews as possible you can push your review score up.  Care seekers see your review score to one decimal place, however behind the scenes we work out your review score to more places than that.  Where two reviews of 9.5 can appear together, one care home can have a review score of 9.598 and the other 9.521.  So every review counts!

2. Your subscription with us.  An easy way to boost your ranking position is to subscribe to one of our packages.  Our Enhanced and Premium packages give you a 10 place boost in rankings.  Our Platinum package gives you the advantage of a 11 place boost.  We state this clearly on our website where any ranking is shown.  The other advantage of buying one of our packages is the features available to make your search listing look more appealing such as videos, descriptions and tour availability.

Example of a Platinum subscription ranking above an Enhanced subscription

3.  Random nightly sequencing.  If two or more care homes have the same review score down to several decimal places we will radomise their positioning each night to ensure fairness.